Loyalty

Accor’s ALL Elevates...

ALL, Accor’s loyalty programme, and KrisFlyer, the rewards programme of the Singapore Airlines (SIA) Group, have elevated their partnership to new heights.

Dorsett Partners with Cathay...

Dorsett Hospitality International has entered into a new partnership with Hong Kong-based airline Cathay Pacific.

Onyx Partners Airasia for Loyalty

ONYX Hospitality Group, operators of brands such as Amari, OZO, Shama, and Oriental Residence, has partnered with AirAsia Rewards.

Marriott Bonvoy &...

Marriott International's Marriott Bonvoy and Singapore Airlines' KrisFlyer loyalty programmes have strengthened their strategic partnership.

Marriott Bonvoy Expands Airline...

Marriott Bonvoy, the travel program of Marriott International, has relaunched its collaborations with frequent flyer programs Air China PhoenixMiles and China Southern Airlines Sky Pearl Club.

Qantas and Accor Offer Gold Upgrade

Together, Accor and Qantas, are offering eligible frequent flyers the opportunity to secure Gold status in the ALL program if they register and link their accounts before August 12.

Millennium Hotels &...

Millennium Hotels & Resorts' global loyalty programme, My Millennium, will launch a new prestige tier, which delivers enhanced benefits to loyal members.

AA Launches Reimagined...

American Airlines launches its reimagined AAdvantage loyalty program, offering business travellers even more reards and flexibility.

New Marriott Bonvoy AMEX Credit...

Marriott Bonvoy, Marriott International’s award-winning travel loyalty program, and American Express have launched two new cobrand cards in Japan.

Etihad Launches Sustainable...

Etihad Airways has launched its dedicated sustainability-focused corporate rewards programme, Corporate Conscious Choices.

New Look for IHG Rewards

IHG begins the rollout of new improvements and features to its loyalty program, IGH Rewards, for 2022.

Pan Pacific Revamps Discovery...

Pan Pacific Hotels Group redefines the loyalty game for business travellers with the revamped Pan Pacific Discovery loyalty programme.

Malaysia Airlines Enhances...

Malaysia Airlines introduces its first reward system exclusively for corporate partners, offering benefits, privileges, and options via its corporate travel programme, MHbiz Pro.

Here’s Why You Should be...

Protecting your company's reputation isn't about ego, it's about protecting your investment while saving money in the future. Here's why you should safeguard your business' good name.

New Look for Malaysia Airlines...

Malaysia Airlines' loyalty programme, Enrich, adds new products and features aimed at enhancing the digital experience for travellers.

SIA Rolls Out Enhanced Highflyer Business Travel Programme

Singapore Airlines (SIA) will integrate its corporate travel programmes under the HighFlyer brand from next month, offering even greater value, benefits, and options for corporate customers from businesses...

Marriott Launches Marriott...

Marriott International has launched the Marriott Bonvoy The BEST Shinhan Card, offered exclusively by Visa, in South Korea.

WorldHotels Makes Loyalty...

WorldHotels has announced that its industry-leading loyalty program, WorldHotels Rewards (WHR), is cutting its status eligibility qualifications by half for 2021.

Marriott Refreshes Bonvoy App...

Marriott International has revamped its Marriott Bonvoy loyalty programme app in anticipation of a travel surge.

ANA Launches World First Status...

All Nippon Airways has launched a Premium Member Status campaign that will allow users to earn status by flying with ANA in combination with other ANA services and transactions.

All Nippon Airways Launches ANA Pay

All Nippon Airways, Japan’s largest carrier, has launched an advanced mobile payment solution called ANA Pay that will make it easier for eligible ANA Mileage Club members to earn miles with their...

World of Hyatt Makes Elite...

World of Hyatt, Hyatt’s loyalty program, has made significant changes to its elite status qualifications to allow members to retain status longer during the travel downturn.

Qantas & Accor Unveil New...

Australian airline Qantas and hotel giant Accor have announced a deeper partnership that will see mutual members of their loyalty programs be rewarded at every stage of their travel journey.

Preferred Hotels Extends...

Preferred Hotels & Resorts will further extend the validity of accrued points and Elite status for all moments globally, in the wake of the Covid-19 pandemic.

Marriott International &...

Marriott International has partnered with sharing economy app Grab food delivery, advertising, loyalty and rewards, payment, and transport services.

Marriott Creates New Work...

Marriott International has launched a new Work Anywhere program to help business travellers get work done no matter where they are in their lives.

Ascott Launches Discover ASR...

The Ascott, operators of serviced apartment properties, has launched its Discover ASR mobile app for members of its loyalty programme, Ascott Star Rewards (ASR).

Emirates & IHG Collaborate...

A new collaboration between Emirates and IHG will see the airline's loyalty members earn eatra points at IHG hotels and resorts worldwide.

Ascott Partners With Capitastar...

Ascott has entered into a new partnership with Capitastar in Singapore to offer more benefits to Ascott Star Rewards members, while also offering status match to members of other loyalty programs.

Etihad Launches New Etihad...

Etihad Airways has launched the world-first seamless miles redemption proposition via its newly-created Etihad Guest mobile app.

Korean Air Launches Luggage...

Korean Air has added a luggage tracking feature to its Skypass mobile app, allowing members to keep tabs of their checked luggage as it's loaded onto their flight.

AAdvantage Named Best Elite...

The American Airlines AAdvantage program has been named Best Elite Program in the Americas at the 2020 Freddie Awards.

AA Extends Elite Status &...

With American Airlines forced to slash its global network in the wake of the COVID-9 epidemic, the carrier has recognised the loyalty of AAdvantage members by offering additional flexibility within its...

Earn & Use Qantas Points...

Qantas Frequent Flyers can now earn Qantas Points and access reward seats across the entire Air France – KLM Royal Dutch Airlines (KLM) network.

Ultimate Corporate Backdrop Set...

Event planners and corporates looking for an exciting and inspiring backdrop for product launches, loyalty events or special celebrations need look no further: FUERZA BRUTA, one of the world’s most...

AA Launches Business Extra...

AA has launched its acclaimed loyalty program for small businesses in Hong Kong, with companies and travelling employees now able to earn rewards.

American Airlines & Qantas...

American Airlines and Qantas will roll out improved frequent flyer benefits, including higher earning rates for points and status credits on each airline’s network. The partnership also includes enhanced...

You Can Now Redeem Your...

American Airlines AAdvantage members are now able to redeem their miles to book flights via the airline's website and mobile app on its oneworld alliance member Cathay Pacific Airways, including its...

Radisson Hotels Launches New...

Radisson Hotels revamps the user experience with a new website and app.

Qantas Frequent Flyer Program...

Business travellers racking up miles with Qantas will soon get a lot more bang for their buck with the airline introducing the biggest overhaul of the Qantas Frequent Flyers program in its 32-year history.

Swiss-Belhotel & PAL Team...

Swiss-Belhotel International has formed a rewarding new partnership with Philippine Airlines that will allow members of its popular frequent flyer program, Mabuhay Miles, to earn miles when staying at...

New Loyalty Program for Millennium

Join the new programme to win up to 55 free room nights

New Benefits from Marriott Bonvoy

Guests Can Earn and Spend Without Having to Stay

Marriott Unveils New Loyalty...

Marriott Bonvoy Replaces Marriott Rewards, The Ritz-Carlton Rewards and Starwood Preferred Guest (SPG)

Park Hotel Group Launches New...

Park Hotel Group has launched Park Rewards, a single loyalty programme that rewards corporate bookers, staying guests as well as dining patrons.

Accor’s La Collection...

La Collection by Le Club AccorHotels has launched its e-boutique platform in Asia-Pacific.

New Loyalty Programs for Pan...

Pan Pacific Hotels Group (PPHG) has launched new loyalty programmes - Pan Pacific Discovery for consumers and Pan Pacific Connections for corporate bookers.

Marriott Unifies Loyalty Schemes

Marriott International brings its award-winning loyalty programs – Marriott Rewards, The Ritz-Carlton Rewards, and Starwood Preferred Guest - together.

UA Launches New Corporate...

United Corporate Preferred is designed to offer travel benefits to the airline's most loyal business customers

BA Launches Executive Club App

British Airways has launched a new app for members of its Executive Club, allowing them to better collect and spend Avios points.

New Brands Join Accor’s...

Members of the Raffles, Fairmont, and Swissôtel loyalty schemes will now be able to join the Le Club AccorHotels loyalty program with equal status.

Oneworld Launches Connect...

Oneworld has launched a platform for linking up to the world’s premier airline alliance, enabling business travellers to enjoy more services and benefits.

New Loyalty Scheme from Hyatt

Hyatt has unveiled Hyatt Leverage, a global business travel program that offers special rates to qualifying small and mid-sized enterprises.

Blacklane Teams Up With Shangri-La

Shangri-La Hotels and Resorts has partnered with transport and airport services company Blacklane to provide premium transportation to its Golden Circle members.

Earn KrisFlyer Miles with...

Swiss-Belhotel International has teamed up with Singapore Airlines to reward guests with KrisFlyer miles twhen they stay at the brand’s properties.

Marco Polo Club Expands Four...

Cathay Pacific Extends its Privileges to Nine Four Seasons Properties in Hong Kong, Macau and Mainland China

Shangri-La Launches New Mobile App

Fast and intuitive to use, Shangri-La Hotels & Resorts has launched the Shangri-La App, available for iPhone and Android platforms.

Egencia Puts Business...

New division focuses on making business travel more efficient and comfortable.

Club Marriott Launches in Hong Kong

Marriott International has launched its Club Marriott dining loyalty program, which integrates three powerful dining loyalty programs, in Hong Kong.

More Benefits from Cathay...

Cathay Pacific has teamed up with Swire Hotels and Swire Restaurants in Hong Kong, Mainland China and Miami to bring Marco Polo Club members more benefits.

SLH Revamps Loyalty Program

Small Luxury Hotels of the World has launched Invited, an evolved loyalty scheme that replaces existing program The Club of SLH.

AirAsia Launches Improved...

AirAsia has overhauled its Freedom Flyer Programme powered by AirAsia BIG Loyalty, to make it easier for loyal members to earn.

Regal Hotels and Reward-U...

Regal Hotels has partnered with reward-U, the loyalty programme of Hong Kong Express airline, offering members more opportunities to earn reward points.

Plaza Premium and SATS to...

Plaza Premium Lounge, in a partnership with SATS Airport Services, has been awarded an airport lounge contract by Singapore Changi Airport.

Mileslife Commences Strategic...

Chinese milage company Mileslife has achieved a strategic partnership with All Nippon Airways (ANA), offering ANA Mileage Club members more options to earn.

American Express to Open New...

American Express will open a new lounge at Australia’s Melbourne International Airport later this year, as part of the company’s growing investment.

Mileslife Partners with Qatar...

Mileslife, China’s mileage earning app, has partnered with Qatar Airways Privilege Club as its 12th airline loyalty programme partner.

Marco Polo Club & Hong...

Marco Polo Club and Hong Kong’s Pacific Place offer members complimentary membership of Pacific Place’s newly-launched loyalty programme.

HNA Partners with Virgin...

Hainan Airlines has teamed up with Virgin Australia to offer rewards to the members of the two airlines' loyalty programs.

Singapore Airlines Launches New...

Singapore Airlines has launched an all-new HighFlyer programme which allows SMEs to earn more mileage out of flights on company business.

Marco Polo Club Offers...

The Marco Polo Club Offers Diamond Members Dining Privileges at Black Sheep Restaurants’ Outlets

Malaysia Airlines Partners with...

Enrich, Malaysia Airlines’ Frequent Flyer Programme, has entered into a global partnership agreement with Sixt, a leading mobility service provider.

Marriott Launches New Club...

Club Marriott has launched, combining three dining loyalty programmes in Asia Pacific, Club Marriott, Eat Drink & More, and Star Privilege.

UBS to Launch New Luxury Credit...

UBS To Launch a New UBS Visa Infinite Credit Card that Offers its Clients Enhanced Travel Benefits

ANA Partners with Points and...

Loyalty commerce specialists Points, Collinson Latitude, and All Nippon Airways have launched ANA Global, offering Mileage Club members more ways to earn.

Marriott Introduces New Bonus...

The reward programs of Marriott, Ritz-Carlton, and Starwood have introduced new ways loyalty members can earn bonus points throughout their journeys.

Priority Pass Offers Members...

Priority Pass Adds Seven New Restaurants to its Membership Programme at Sydney Kingsford Smith International Αirport

Qantas to Introduce its Own...

Qantas to Launch its Own Platinum Credit Card by the End of this Financial Year

Changi Airport Partners...

Mastercard Becomes the Preferred Card Partner for Changi Airport to Provide Loyalty Customers More Benefits

Preferred Hotels Enhances...

Preferred Hotels and Resorts Launches a Mobile App and Member Rate Programme as Major Enhancements to Its Points-Based Hotel Rewards Programme, iPrefer

Regent Hotels Partners With Air...

Regent Hotels and Resorts has partnered with Air China and China Eastern Airlines to launch a two-month exclusive frequent flyer double mileage campaign.

EVA Air Cooperates with Mileage...

Infinity MileageLands, the frequent flyer programme of EVA Air, has partnered with Mileslife, an innovative mileage earning app in China.

Hainan Airlines to Improve...

Hainan Airlines changes the way members of its frequent flyer programme, Fortune Wings Club, earn points when they travel.

IHG Rewards Club Offers...

InterContinental Hotels Group has launched Your Rate by IHG Rewards Club, an exclusive rate offered to members when they book direct.

Velocity and Kaligo Travel...

Virgin Australia's Velocity Frequent Flyer and Kaligo Travel Solutions have launched a new online hotel booking platform.

Hainan Airlines Partners Kaligo...

Hainan Airlines Partners With Kaligo Travel Solutions to Offer Fortune Wings Club Member the Chance To Redeem Points for Car Rentals

Gulf Air Partners Agoda to...

Gulf Air’s FalconFlyer Partners Agoda PointsMax to Offer its Members More Flight Rewards

Regal Hotels Partners Malaysia...

Regal Hotels Joins Hands with Malaysia Airlines to Offer Members of the Carrier’s Frequent Flyer Programme, Enrich, and More Rewards

Qatar Airways and AccorHotels...

Qatar Airways and AccorHotels Partner to Offer Reciprocal Benefits to Members of Privilege Club and Le Club

Malaysia Airlines and Kaligo...

Malaysia Airlines and Kaligo Travel Solutions Launch New Enrich Hotel Rewards Platform that Allows Members to Turn Miles into Hotel Stays

Webjet and NAB Launch New...

Webjet and National Australia Bank Launch A New Loyalty Programme that Allows NAB Rewards Members to Redeem Points on Flights

Four Seasons Hotel Hong Kong...

Cathay Pacific Launches a New Partnership between its Marco Polo Club Loyalty Programme and Four Seasons Hotel Hong Kong

Taj Hotels and Shangri-La Form...

Hong Kong-based Shangri-La Hotels and Resorts and Mumbai-based Taj Hotels Resorts and Palaces Joins Hands to Offer Unique Experiences to Their Guests Worldwide

Japan Airlines and Kaligo...

Japan Airlines (JAL) Partners Kaligo Travel Solutions to Launch Mileage Bank Miles

Jet Edge Offers a New Jet...

Jet Edge International Offers New Customised Jet Charter Pricing Package in a Partnership with Shangri-La Hotels and Resorts

China Eastern Airlines Launches...

Kaligo Travel Solutions Partners With China Eastern Airlines to Launch Traveledge Loyalty Hotel Platform for 32 Million Eastern Miles Members Worldwide

Companies Adopt a...

CITS American Express Global Business Travel’s Survey Of Over 200 Business Companies Finds Most Surveyed Chinese Companies Willing To Continue To Invest In Their Business Programmes